Owner and Hair Stylist
Since founding her company in 2005, Julie has become Philadelphia’s “Green Beauty Guide” to those who want to be more environmentally friendly without sacrificing style and glamour. She has been recognized locally and nationally as an expert in sustainable and healthier beauty alternatives for women (and men!) who want to look and feel their best.
Julie’s company, juju salon & organics, is an intersection of wellness, beauty, design, sustainability and community. Julie’s mission is to help people live healthier, minimize their carbon footprint and think sustainably.
The catalyst for Julie’s commitment to health and an organic lifestyle was the birth of her first daughter, Lucie. It was then she chose to fully put into practice all she had learned in her studies of Eastern Religion at Temple University (having graduated magna cum laude) as well as her commitment to living a cruelty-free lifestyle. juju, which means magic or a holistic charm used for healing in West African culture, is also Julie’s childhood nickname. The salon is an outward expression of the inner ideology Julie has come to embrace throughout the years. She wanted to create a salon where the customer felt comfortable, cared for, as well as healthy and un-intimidated. Upon entering the space, the walls decorated in work by local artists, the furniture a beautiful mix of eclectic wood pieces, one cannot help but feel removed from their own nagging thoughts as they are offered a cup of tea or a glass of wine.
With Julie there is no demarcation between client and friend. Once you walk in the door you are a part of a family, one that is constantly changing, but whose center remains the same.
Julie, who is a graduate of Jean Madeline Aveda Institute, a certified cosmetology instructor, a former paralegal and a mother of two beautiful daughters, Frances and Lucie, feels she is doing her service to the community.
“I want to help others by doing business with cruelty-free, charitable manufacturers who are responsible to our communities and to our planet.” And, indeed she is.
“hair is the roof of the soul…”